Friday, July 15, 2011

#22 The X Factor

Today we discussed the difference between American Idol and the New X factor show. I think that it interesting that they are virtually the same thing with the only real difference being that Simon and his crew is going to become the stars of the X Factors. Whereas American Idol Stars are still focused on the actual performers.
We also looked at the sponsors of the series. I think it is interesting that the two competing shows have competing sponsors. American Idol is sponsored by Coke and Ford while The X Factor is sponsored by Pepsi and Chevy.
I think that Fox and the shows sponsors made an extremely intelligent decision. Fox will make bank. I think that they will have the tv ratings go year round with the X Factor playing from mid-september to right before the Holiday season, then to show American Idol from January until May. In my eyes, this was incredibly smart of them. Especially since American Idol has had to the top ratings since it's launch nearly 10 years ago.

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